Solid Thinking

Inserting Google AdSense into the Wordpress post content area, as opposed to the sidebar, gives it a more contextual appearance.

This is good because it allows the readers to see any relevant offers that may benefit them.

This website has the instruction needed to insert the Google AdSense ad unit into the Wordpress Post Content page.

NZ Herald article: Yahoo backs Google’s response to China hacks

What I read:

Facebook Demographics 2009 Age Distribution from Google Ad Planner data - notice the red rectangle.

Notice the red rectangle

Facebook Demographics 2009 from Checkfacebook.com, showing purportedly 60% of Facebook global population from 8 different countries - notice how 18-24 age group is mostly higher than the other age groups.

By Checkfacebook.com

Facebook 2009 US Demographics shown by Facebook Ad demographic targeting tool roughly confirms the data given by Checkfacebook.com, lending strong credibility to it.

Facebook 2009 Demographic for United States

Good food for though. Google Ad Planner data is highly inaccurate? Anyone has any information on how Google Ad Planner data is compiled?

What is Google Caffeine Update and how it may impact your online business?

This is from my blog about Google Caffeine Update on First Rate NZ website. Read the complete article on http://www.firstrate.co.nz/blog/the-caffeine-google-search-algorithm-update/

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From the Stuff.co.nz today: News Ltd lashes out at bloggers

News Limited’s chief executive, John Hartigan, has launched a broadside on bloggers and other online amateurs, arguing they are no substitute for professional journalists.

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Is Google now:

1. Implemented real-time search indexing? or,
2. Implemented on-demand indexing that the admin can trigger anytime? or,
3. Handranking websites with Google Pigeons technology?

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How much money is YouTube earning? How much money is YouTube losing?

Is YouTube a viable revenue generator?

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Microsoft is set to launch Bing tomorrow. Touted as “potential Google killer” by some media, Bing has received a mix of reviews (CNet, Wired).

But will it change the SEO landscape?

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Ann Woolner, Bloomberg News Columnist, wrote that Newspapers need to control internet ‘parasite’.

In this article, she highlighted the fact that search engines and news aggregators gobble up news often without paying the producers a penny.

This sort of thing “leeches that reporting from mainstream news publications,” as former Baltimore Sun reporter David Simon put it this month before a Senate subcommittee.

“The parasite is slowly killing the host,” testified Simon, author and writer of the HBO series The Wire.

While journalists and entrepreneurs look, belatedly, for a way to make journalism work online, newspapers are going bankrupt, their staffs shrinking.

One particular thing that interests me is this:

Thanks in part to a steady diet of free food, Google has grown into a worldwide giant while newspapers have had their guts hollowed out.

Wall Street Journal Managing Editor Robert Thompson even specifically slammed Google as “parasites or tech tapeworms in the intestines of the internet” back in April 2009.

While I agree on her points in regards to news aggregators (i.e., scrappers), she pointedly included Google in the same class. Is it true that Google is a parasite and is killing the newspaper industry?

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The Quest for Search Engine Holy Grail

Made by Google’s ex engineer, last summer a hotly hyped search engine was unveiled and was billed as a legitimate challenger to Google. Cuil, as that search engine is known, launched with quite a bit of pomp and circumstance before Web traffic flooded its servers, causing it to crash.

But did Cuil get it right?

My simple test below showed that it might be the case.

Cuil: 1 - Google: 0